Get found and chosen, on Google and in AI answers.

There is real overlap, and anyone who tells you otherwise is selling. The honest difference is the mechanic. Traditional SEO competes for a position in a ranked list of links. AI visibility deals with a system that reads a set of sources, synthesizes them, and names two or three businesses. Our own study found the sources those systems lean on are often not business websites at all. Across 1,128 citations we recorded, the most-cited domain was reddit.com, ahead of Yelp. A technically perfect website can still never get named, and that is the gap we measure.

No, and be skeptical of anyone who does. Nobody outside OpenAI, Google, Anthropic, and Perplexity controls what those systems say, and the models change constantly. What we do guarantee is the measurement: a documented baseline, a specific list of what is holding you back, and a re-measure of your exact question panel at 90 days so you can see what actually moved. A promised ranking in a system the vendor does not operate is a sales pitch, not a method.

Yes for the AI visibility side, with one honest caveat on the advertising side. Google does not currently place ads inside AI Overviews for sensitive categories, which includes healthcare. Conventional ad placements above and below the AI answer still run normally, and the organic side of AI visibility, whether the assistant names your practice in its recommendation, works the same as any other vertical. We will tell you which levers actually apply to your category before you spend anything.

Fair question, and the answer should be concrete rather than reassuring. You own every account: your Google Ads account, your analytics, your website, your data. Nothing is held in an agency container you cannot access. Work is documented so another competent practitioner can pick it up. Standard response time is one business day. And we cap how many active engagements run at once, because the entire value here is that the person who diagnoses your account is the person who does the work.

Often just one, and we will say so. They solve different problems. Google Ads generates qualified calls and bookings now, this month, and it is the right answer when you need lead volume immediately. AI visibility is slower and compounding: it changes whether an assistant names you when someone asks for a recommendation. If your phone is not ringing today, ads come first. If you have steady demand but keep hearing that a competitor got recommended, that is the visibility problem.

Start free. The AI Visibility Score on this site runs live queries against your business and returns a number in about a minute with no call and no card. From there, every engagement is scoped and quoted to your business: the number of locations, how competitive your market is, and how much of the work you want us to execute rather than hand to your own team. Google Ads management is quoted against your account size and spend after a free account review. Whatever we quote you is a real price, not a starting point that moves once you get on a call.

Yes, and the reports are built expecting it. Depending on the finding, verification may involve PageSpeed Insights, schema validation tools, robots.txt and sitemap checks, and manually re-running a subset of the AI prompts from the audit. We do not present our scoring as a secret platform formula. It is a structured, defensible way to prioritize the fixes most likely to move your visibility.